Brand trust is the most significant factor businesses rely upon when securing partnerships. Decision-makers will consider varying points when vetting potential partners, but consistent factors contribute across Michigan's industries, including HVAC and refrigeration.

Quality

A recent trend has shown Michigan's businesses considering quality before price when choosing their reliable partners. Defining quality can be subjective, but factors including product longevity, fulfillment, usability, and efficiency remain elements. High-quality products and reliable service give business partnerships trust while building brand reputation.

Feedback

Over 90% of businesses rely on feedback, reviews, or ratings when vetting their partnerships. In the digital age, feedback is an opportunity to demonstrate transparency, appreciate loyalty, and show responsiveness to current and prospective clients.

Pricing

Transparent pricing strategies deliver clarity on product and service value while building trust. Assurances of value ensure the reliability of the relationship and the growth potential of the business partnership.

Experience

Past experiences affect trust, with positive experiences leading to revenue growth of 25% or greater. Existing customers buy more often and spend more than new customers, with 88% of clients trusting word-of-mouth when securing a new partnership. Reliable HVAC and refrigeration partnerships ensure great customer experiences.

Service

Potential partners look to feedback on customer service, with over 80% seeking out negative reviews and nearly 40% declining relationships because of them.

Advocacy

Investing in employees builds brand trust and can be a definitive path to positive customer satisfaction and experience, positively impacting business relationships and product or service quality, accompanied by credible and consistent advocates online.

Partnering with RMS

RMS understands the importance of installing high-quality refrigeration systems that meet your needs. Our team of experts provides customized solutions that optimize your units and implement cost-reducing energy efficiencies.